A mom plays multiple roles in the household. From keeping the whole house clean, taking care of the kids and the biggest kid (husband,lol!), to serving sumptuous meals that often times serve as a family bonding. However, moms like machines sometimes have down time too. We sometimes get sick too or run out time with all the errands here and there, and yes only a hypocrite would say that we don’t have tamad moments because we do!
But we supermoms don’t give up that easy. The family is always our priority, and if our “katawang lupa” needs help, you know we supermoms always have our partners. One of which is Chooks-to-Go.
A firm believer of every Filipino working mom’s unwavering ways of love is Chooks-to-Go, the country’s leading roasted chicken chain with over a thousand rotisserie outlets nationwide. Chooks-to-Go offers ready-to-go, oven-roasted quality chicken as the hardworking moms’ take-home ulam of choice.
During its “Moms On-the-Go” event, Chooks-to-Go introduced us to its newest brand endorser, Vic Sotto, as well as provided us with an exclusive preview of its latest campaign: “Hindi Ka Nag-uuwi ng Basta-basta Lang na Ulam.” Attendees were also treated to various activities that celebrated the unique ways mothers show their love, especially through food.
“Chooks-to-Go appreciates every Filipino mother’s effort to provide food for the family. We want to support this by providing on-the-go moms with an affordable but special take-home ‘ulam’ option, an oven-roasted chicken that’s healthy, juicy, and delicious,” said Ronald Ricaforte Mascariñas, president of Bounty Agro Ventures, Inc. (BAVI) which operates Chooks-to-Go.
BAVI is one of the country’s largest poultry integrators that provide clean, healthy, and affordable poultry products that enable moms to work their magic in the kitchen.
Helping Filipino moms in their loving task of providing a practical food to-go solution, the campaign brings to light Chooks-to-Go as the best value for money take-home meal.
With Vic Sotto at the helm of the campaign, Chooks-to-Go gives working moms a helping hand in continuing their hindi lang basta-basta loving ways, as the go-to, top-of-mind ulam of choice that’s masarap kahit walang sauce.
Vic has consistently lived-up to his “Bossing” moniker, as an authority and someone whom Filipinos trust for everyday products. This time, the comedian partners with Bounty Agro Ventures, Inc. (BAVI) – one of the largest poultry integrators, as the newest brand endorser of Chooks-to-Go, the country’s leading oven-roasted chicken chain with more than a thousand rotisserie stores nationwide.
With its “Hindi ka Nag-Uuwi ng Ulam Na Basta-basta Lang” campaign, Chooks-to-Go and Bossing brings ready-to-go, oven-roasted quality chicken closer to Filipino moms as their take-home ulam of choice that will surely delight the family.
“When you bring home food to replace home cook meals, it has to be something really special for the family. Importante ‘yun, kasi the family, always expects na hindi basta-basta lang ang uwi mong ulam,” said Vic. “Kung and hilig ng pamilya ay manok, Chooks-to-Go is the number one choice. Ito ay juicy at hindi tuyo, masarap mula balat hanggang laman at higit sa lahat, masarap kahit walang sauce. ‘Yan ang ulam na hindi basta-basta.”
As an admirer of hardworking moms, Bossing Vic recognizes the hindi basta-basta efforts made to provide delicious food on the table. “Saludo ako sa lahat ng mga hardworking na mga misis,” the actor said. “That’s why for the times when they can’t cook and kids want delicious food, dumaan ka lang sa Chooks-to Go, okay ka na.”
Clean, affordable, and delicious food to-go, Chooks-to-Go’s oven-roasted chicken goodness brings a fresh and healthy ulam fix to Filipino households. “Personally, I didn’t think twice about promoting this product because Chooks-to-Go is also my wife’s favorite,” Sotto admitted. “Ito ang praktikal na ulam, napakalinamnam at sulit sa bulsa.”
Endorsing is one thing, but attesting to a product as a part of one’s daily life is a different story. And with Vic’s proven and reliable track record of promoting a product or brand he uses and trusts, families are in for a treat as moms are set to bring home hindi lang basta-basta na take-home ulam, but Chooks-to-Go, the only roasted chicken that is masarap kahit walang sauce.
“We are very excited to have Vic as our endorser because he really believes in the products he promotes,” said BAVI president Ronald Ricaforte Mascariñas. “With Chooks-to-Go and Bossing together, we have a great opportunity to support hardworking moms with a go-to take-home ulam of choice that’s affordable, healthy, and delicious.”
Need an instant ulam? Mag Chooks-to-Go ka na!
Karina is not your ordinary supermom. She juggles her time bonding with her three amazing kids while being in the loop on the latest happenings in the tech and lifestyle scene. Follow me on Instagram (@digitalfilipina) regularly visit www.digitalfilipina.com for daily dose of updates not just for moms but for everyone!