One of Japan’s highest-rating drama in 2013, Amachan, finds its way into Philippine television, after local channel TV5 signs an affiliation agreement with Japan Broadcasting Corporation, NHK, to telecast the said series.
TV5 representatives, including CEO Noel Lorenzana, and Japan International Broadcasting Inc. President and CEO Yoshihiko Shimizu participated in a Japanese traditional sake toast ceremony, during the contract signing event held at The Palace Pool Club to celebrate the newly-forged partnership. Representatives from both parties also carried out the symbolic floating of sea urchin lanterns in connection to the major elements used in the drama-comedy series.
Amachan is an upbeat drama with moments of comedy about the journey of high-schooler Aki, played by popular Japanese actress Rena Nōnen, in pursuing her dreams of becoming an “ama”, a Japanese traditional free-diver of seafood, particularly of sea urchins in the series, and a pop idol. The series is set in the Tohoku region of Japan, which endured the biggest blow of the devastating tsunami disaster in 2011.
Local broadcasting network TV5 secured rights to air one of Japan’s highest-rating drama series Amachan. Representatives from Japan’s international broadcasting network, NHK, and TV5 executives were in attendance at the contract signing event held at the Palace Pool Club last August 17. Photo shows (bottom L-R) Japan International Broadcasting Inc. (JIB) President and CEO Yoshihiko Shimizu and TV5 President and CEO Noel Lorenzana signing the contract with (top L-R) NHK Planning and Management Department Sr. Associate Director Hiroshi Yamamoto, JIB Content Department Producer Danika Otagiri, Media5 President Jane Basas, and TV5 Head of Programming Dan De Padua as witnesses.
The series was an instant hit in Japan, becoming one of the top-rated morning dramas in Japan. Newcomer actress, Nōnen, even won a Best Actress trophy in Japan’s 17th Nikkan Sports Drama Grand Prix for her role in the series. Amachan not only won the hearts of Japanese viewers, the production of the series in the Tohoku region was also seen to have contributed in efforts to restore the region.
The hit drama-comedy earned Japan’s prestigious Galaxy Award for best television program in 2013, and will soon hit Philippine television – making Amachan the only Galaxy Award Gran Prix winner drama series to air in the country.
In addition to that, a live variety show, Hallo Hallo Café, hosted by seasoned comedian Yachang, will also pilot alongside Amachan as an after-show component. Hallo Hallo Café, presented and sponsored by Hallo Hallo Inc. and the Cool Japan Shop, will not only feature fun games but also give viewers a chance to win thousands of prizes. Viewers simply have to register for free on hallohallo.com to become eligible for the prizes up for grabs as seen in the after-show. Registered hallohallo.com users can also earn up to 10 million points by simply watching the show and being on the lookout for the daily keyword, which equates to points that can eventually turn into prizes.
Amachan premieres October on TV5 with a 30-minute episode, Mondays to Fridays, with fresh episodes in the morning and a replay at night. Catch Amachan, only on TV5.
Karina is not your ordinary supermom. She juggles her time bonding with her three amazing kids while being in the loop on the latest happenings in the tech and lifestyle scene. Follow me on Instagram (@digitalfilipina) regularly visit www.digitalfilipina.com for daily dose of updates not just for moms but for everyone!
