Southeast Asian womenswear brand Love, Bonito is set to officially open its first store in the Philippines located at Greenbelt 3 in Makati City.
The inaugural brick and mortar store will open in the third quarter of the year and will showcase the brand’s renewed identity and assortment strategy.
Love, Bonito chief executive officer Dione Song said that the Philippines is one of the brand’s fastest growing markets with a constant double digit year-on-year growth since 2019.
Meanwhile, Love, Bonito co-founder Rachel Lim mentioned that the upcoming physical store will let their Filipina customers experience collections firsthand, join workshops and styling sessions, and be part of the brand’s community events.
“After five years of shipping to the Philippines, we’re thrilled to announce the opening of our very first permanent store here,” Lim said. “Throughout these years, we’ve cherished every connection made through events and collaborations, feeling deeply inspired by the warmth and support of the community.”
Love, Bonito fans in the Philippines may still continue shopping via the brand’s local website. Stay tuned on the opening date of Love, Bonito’s Greenbelt store.
For more details, follow the brand on @lovebonito and @lovebonitoph.

