Sportswear brand ANTA recently opened its new ANTA Kids store at the Shangri-La Plaza as it expands its footprint in the Philippines.
According to ANTA Philippines general manager JP Paglinawan, the ANTA Kids collection is designed based on an in-depth understanding of the anatomy of a child’s foot and the unique needs of children on the court and on the playground.
ANTA Kids footwear also utilizes a Fit System technology that combines a micro-adjustable dial for a secure and customized fit with lightweight yet durable laces. ANTA made sure that children can benefit from an improved bounce and traction, giving them more agility to focus on their games.
For its streetwear collection, ANTA highlights a reversible varsity jacket with a waterproof and stylish design.
ANTA first launched its ANTA Kids store in the country in July last year. Its Shangri-La Plaza is the seventh ANTA Kids store and the 43rd ANTA store in the Philippines.
