No one and no brand has ever celebrated the stories of the street the way THE RAIL did! Presented in their recent event held at the Circuit Event Grounds, Makati last October 15 dubbed as SOS: Stories of the Streets. This is the only event to take the challenge of gathering the best in music, skate, arts, and fashion to exalt the vibe of the urban outdoors that we all missed for almost 2 years during the pandemic.
SICK AND RAD. The alleys were finally open again, and the pavements heat up as skaters, on their decks, gathered to celebrate something far more than just a hobby for all – skateboarding.
“Dahil sa skateboard, nakita ko kung gaano kalawak ‘yung mundo,” (because of skateboarding, I have seen how vast the world is) says Filipino artist and skateboarder, Waiian. He believes that skateboarding is a lifestyle that gave him the ability to understand and be open-minded about the life and plights of the people on the streets. “May nakilala ako na skateboarder na basurero, piloto, estudyante, lahat ng uri ng tao. Para sa akin, sa paglaki ko sa skateboarding lumawak ang pag-intindi ko sa mga tao at sa buhay.” (I’ve met skateboarders who are garbage collectors, pilots, students, and people from all walks of life. Growing up in skateboarding broadened my ability to understand people and life.)
Fiona, one of the guest bands, also expressed what they loved and missed about being in the streets. “Sa streets, you are free to express yourself, as long as we believe na ‘yung creativity, ‘yung art, ‘yung talent na ginagawa natin ngayon will somehow be changing our world.” (as long as we believe that our creativity and our talent will somehow be changing our world).
SELF-EXPRESSION, FREEDOM, AND SPARK CREATIVITY are The Rail’s core motivations in pushing for this kind of event. Known for their long-time partnership with brands that adore the grit of the urban playgrounds, The Rail is true to its passion of setting a standard in street fashion and embracing a market that no other brand has tried to prioritize for so long. Hence, SOS: Stories of the Street, an event that cements and strengthens The Rail’s partnership with the people who move and groove to the colorful and unique fashion, music, and arts of the streets.
Art exhibits, tattoo sessions, concert experience, and a crowd of freedom-lovers enjoying every bit of the event. Performances from artists such as Tricia Meraki, Fiona, Bawal Clan, Jose Carlito, Waiian, Kiyo, Ena Mori, Blaster, Franco, Urbandub, and Kamikazee spread out from 11am to late at night. It’s like a non-stop festival that finally signals the freedom to be out there, do the things we’ve always wanted and meet the people we’ve always wanted to be with.
Vans Philippines, a classic skateboarding brand, partnered to create a remarkable skate activity in The Rail SOS event. Gathering up commendable skate contestants and their top-level roster of skaters to display awesome skate tricks. The Rail together with Vans will continue to strengthen and support the skateboarding scene in the Philippines.
Are we missing one important detail of the event? That’s probably the mystery man behind this movement. It is no other than ‘the’ Daniel Padilla, who has an unbeatable passion for good music, street fashion, arts and skateboarding, and his humble production company Johnny Moonlight. He aims to support more of the local scene through The Rail’s platform.
As for The Rail, this could only be the start of a lot more.
The Rail started in 2013 and is a pioneer in skate street lifestyle brands. Its DNA came from skate, music, arts, and street fashion. A registered distributor of international brands such as Avirex | C1RCA | China Town Market | Defend | Diamond Supply Co. | Dickies | Independent | Grizzly Grip tape | HUF | Hurley | Illest | Lime | Maui and Sons | Netflix | Primitive | RipNDip | Santacruz | Starter | Sketchy Tank | Slime Balls | TOMS | Vans, and producer of local street fashion apparel and accessories under The Rail label.
The Rail stores are located at The Rail UP Town Center, Glorietta 2, Trinoma, Robinsons Ermita, Alabang Town Center, Festival Mall, Solenad Nuvali, Serin Tagaytay, Vista Mall Sta. Rosa, Acienda Outlet Store, The Outlets Lipa, Marquee Mall, Robinsons Starmills, Harbor Point Subic, and Ayala Center Cebu
Visit (www.therail.com.ph) Facebook: The Rail PH Instagram: @therailph
Karina is not your ordinary supermom. She juggles her time bonding with her three amazing kids while being in the loop on the latest happenings in the tech and lifestyle scene. Follow me on Instagram (@digitalfilipina) regularly visit www.digitalfilipina.com for daily dose of updates not just for moms but for everyone!