Fans of Manny Pacquiao will have access to more updates and special content free-of-charge via SafeZone(http://www.safezone.ph/), a platform for free data access to various digital brands, as Voyager Innovations, Inc. (Voyager) beefs up the service to include pre-fight videos, news, and information beginning today, all the way up to the main Pacquiao-Mayweather showdown on May 3.
Like the rest of the services under SafeZone, access to the sports page (http://www.safezone.ph/sports) will be free, enabling users to read updates without having to worry about mobile data charges.
Participation in a cultural milestone
Dindo Marzan, AVP for Product Development and Management of Voyager, believes that through this service in SafeZone, more users can participate in Philippine history in the making via digital technology.
“The fight between Pacquiao and Mayweather will be one of the great cultural events of the decade. By giving Filipinos free mobile data access to coverage about the fight, they can be engaged with what is sure to be a historical milestone for the Philippines,” Marzan said.
In addition to the real-time updates and curated content, SafeZone will also offer a live Twittercast during the main event on May 3. Users can view the live Twittercast by visiting the SafeZone sports page.
The live Twittercast will cover the fight from many different angles and will curate only the best tweets from the best feeds, so there is sure to be something for everyone. There will be blow-by-blow updates, boxing analysis, entertainment-related news, and more, all of which make use of the hashtags #PusongPacquiao, #SugodManny, and #MayPac.
Marzan thinks that the live Twittercast can serve as an all-in-one information clearing house for anyone interested in the fight.
“Television coverage can only provide a viewer with so much information – you’re limited to the commentator’s analysis and what’s there on the screen. Our live Twittercast, in contrast, will give our users all the narratives that interweave to make the Pacquiao-Mayweather fight one of the most compelling stories of our time,” he said.
Making brands and social more accessible
The SafeZone coverage on the Pacquiao-Mayweather fight is part of the PLDT group’s support to our national boxing hero. It also joins the wide array of multimedia and multi-device services that users can access to be in the know about the landmark sports event.
Voyager, a subsidiary of leading wireless services provider Smart Communications, Inc. (Smart) is the digital innovations arm of the PLDT group.
Through SafeZone’s portal, users can enjoy access to Facebook, Twitter, and Instagram feeds as well as a wide variety of websites, platforms, and applications free of data charges. Current partners include: Babble Messenger, BPI, Carmudi, Eat Bulaga! Mobile, GameX, Internet.org, Inquirer, Lamudi, MePay Swipe, Philippine Airlines, Philippine Star, Raincheck, Skyscanner, Spinnr, Takatack, and Zalora.
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