Known for its tradition of hosting midnight launches to officially welcome the new iPhone series in the Philippines in its Greenbelt branch, Power Mac Center leveled up its celebrations this year with simultaneous events in four different locations for the arrival of the iPhone 16 lineup.
“Power Mac Center goes all-out with iPhone launch events to indulge our customers’ love for the technology. Their loyalty and support emboldened us to mount midnight launches in Cebu and Davao for the first time,” said PMC director for marketing and product management Joey Alvarez.
“We also thank our supportive partners not only in the tech accessories industry, but financial services, logistics, food, lifestyle, and everyone else that’s been joining us ever since,” he added.
PMC’s first midnight launch in VisMin happened in Robinsons Galleria Cebu and SM Lanang in Davao, alongside its midnight events in Greenbelt 3 and SM Mall of Asia.
The star-studded midnight launches highlighted local celebrities, personalities, and OPM artists including Jayda, The Juans, Show Suzuki, Aiyana Perlas, Mandaue Nights, Never the Strangers, Over October, PLAYERTWO, Fern, Rhodessa, Miss Universe Michelle Dee, and more.
In true Power Mac Center fashion, those who were first in line to score the new iPhone 16 series got rewarded with premium accessories worth P30,000 plus other perks like a 10% discount voucher from Casetify, 15% off vouchers from Grab, and P300 off vouchers from Klook.
PMC is also hosting various discount offers for buyers of the new iPhone 16, iPhone 16 Plus, iPhone 16 Pro, and iPhone 16 Pro Max available via PMC stores nationwide and through its official online channels.
These include the PMC UpTrade program where customers can maximize up to P57,700 trade-in value when they trade in their iPhone 15 device to any iPhone 16 model.
Customers who also purchased the iPhone 16 series can earn entries for PMC’s Miles and Milestones 30th anniversary raffle where winners can take home grand prizes including a brand-new BYD ATTO 3 Dynamic Electric Vehicle, business class trips via Philippine Airlines Mabuhay Miles, and more.
