Planet CORA founder Antoinette Taus and Cleanup volunteer Yassi Pressman.
Conscious of the social and environmental problems the society of today exposes its inhabitants, The Body Shop has been one of the pioneers of sustainability. With that, it constantly seeks for new projects in order to help the world we live in.
Joey Mead King, who has always been passionate in beating the alarming rise of plastic pollution, joined the group in this endeavor.
In the Philippines, as well as the rest of the world, piles of our mismanaged wastes wind up on our shores. Plastics and other non-biodegradable wastes may be low-cost and convenient but they stay long in our environment and may kill marine animals as they mistaken plastics for food. Single-used plastics such as plastic straws, plastic bottles and plastic bags are big contributors to pollution.
The Body Shop Philippines fighting to change the world one step at a time.
In line with this, The Body Shop Philippines partnered with Planet CORA a non-profit organization dedicated in protecting the planet in gathering almost 200 volunteers for a Coastal Cleanup in Las Piñas Parañaque Critical Habitat Eco-Tourism Area (LPPCHEA). This cleanup helped in physically reducing wastes as well as creating awareness and inspiration for the volunteers to instill change in their lifestyles. A total of 2.29 tons of waste were collected in just a span of two hours wherein majority of the collected were plastic bottles.
The Ocean Cleanup with Planet CORA is just one of the many advocacies of The Body Shop Philippines.
About The Body Shop
The Body Shop was founded in 1976 by Dame Anita Roddick in Little Hampton, England. The beauty brand pioneered corporate activism and was built on a philosophy that business can be a force for good. With its brand expression, Beauty with Heart, the company continues to be focused on five core values: Against Animal Testing, Support Community Fair Trade, Activate Self Esteem, Defend Human Rights and Protect The Planet.
All products are created using the finest ingredients sourced from the four corners of the globe, which are not tested on animals and are 100% vegetarian. The Body Shop has been in the Philippine market for eighteen years with over 55 strategically located stores nationwide.
Karina is not your ordinary supermom. She juggles her time bonding with her three amazing kids while being in the loop on the latest happenings in the tech and lifestyle scene. Follow me on Instagram (@digitalfilipina) regularly visit www.digitalfilipina.com for daily dose of updates not just for moms but for everyone!
